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CEO Posts Shirtless Photos of Himself on Facebook---Too Much?

November 8, 2009 by anne

CEO Chip Conley, founder of Joie de Vivre Hospitality, a $230 million boutique hotel company with more than 3,000 employees and 38 properties, was criticized by some of his employees when he posted shirtless photos of himself taken at Burning Man on his Facebook page. In one, Conley is wearing a tutu; in the other a sarong. He also shared his sadness on Twitter when a personal relationship ended.

The employees felt the photos and tweets were inappropriate for a CEO and violated the company’s own social media policy that restricts employees from behaviors that harm the Joie de Vivre brand.
 
The CEO’s response? Offended employees should go work at Marriott. Conley says he’s being authentic by adhering to the company’s mission statement to celebrate the joy of life, and any employee is free to do the same---as long as they don’t violate the policy.
 
UPDATE: Looks like the disputed photos have been removed from public view.
 
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