Looking to Reach Mall Shoppers?
Look no further than this recent Nielsen study that shows that Adspace Mall Network reaches 47% of mall shoppers viewed content provided on the Adspace Mall Network. The network plays a six minute programming loop that mixes consumer content and advertising messages displaying the 10 best deals in the mall and the 10 best sales on Smart Screens. The study showed that 34% of viewers had an average recall of specific ads they saw on the network.

Sources:
Shoppers Check Out Mall Deals on Video Screens, MediaPost, July 21, 2008
Adspace Networks

Put Away Your Stereotypes About Gamers
40% of gamers are women, the average age of videogame players is 35 and 26% of gamers are over the age of 50. Those cursed boomers…From Marketing Charts according to  Entertainment Software Association (via DMW).

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NeoEdge Networks provides game publishers, portals and advertisers with safe, simple and profitable ad-supported game play through its NeoARM™ technology suite and NeoAds™ Game Advertising Network.

The company offers advertisers rich video game commercials and enables a new ad-supported business model for game publishers and portals. The company also offers a ‘free to play’ casual games website at MostFun.com.

GoFish Network is a media distribution and ad network focusing on 17.4 million U.S. online users, mostly between the ages of 6-17. Websites include Miniclip.com (http://www.miniclip.com), Cartoon Doll Emporium (http://www.cartoondollemporium.com), Cookie Jar Entertainment (http://www.thecookiejarcompany.com), GameGecko.com (http://www.gamegecko.com), and Hallpass.com (http://www.hallpass.com.)

 Source: Adotas.com

The UGame Network, an online gaming social network and community designed to enhance the user’s enjoyment of their online gaming experience by providing them with a place to interact with others, meet and make new friends, share, play and use services.

Massive Incorporated is an ad network focused on gaming. The company provides dynamic in-game advertising across game titles, genres and platforms

MochiAds is an ad network that targets players of online games. "Partnering with a network of independent game developers, consumers are shown pre-game and inter-level ads during natural breaks in game play."

"Advertisements reach consumers wherever games go, increasing the reach of your message as content is discovered and virally distributed across blogs, social networks and other sites."

Gaia Online is a virtual social network and community role-playing site whose avatars are styled after anime cartoon characters. The site offers anime, manga, and video game discussions as well as a links database and a fan-art gallery.

The site is targeted to 13- to 22-year-olds.

Related: Time Warner Ga-Ga Over Gaia 1-10-08

WeGame.com enables gamers to record video of what they do in PC games and instantly publish it on line. Visitors to the site can also browse videos uploaded to the site.

Companies who offer advertising programs across a wide range of media, from websites, mobile, blogs & iptv, to newspaper, magazines, cable, television and radio.

creative & campaign development