“Digital Divas,” who are 16% of the female online population, shop more (22% once per day), view cell phones and computers as “extensions of themselves” pass along interesting “finds” to others and have an average of 171 contacts in e-mail, social networking and cell phone address books says a survey from Microsoft Advertising, Ogilvy Chicago, and Mindshare. Via Marketing Charts.
“The study also found that mothers – especially those with new babies – view the internet as their link to the outside world, and create, post and share content online at more than twice the rate of the average adult."
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Are you an “Omnivore,”, “Connector,” or “Mobile Centric”? Where do you fit in the ten typologies of information and communication technology users developed by the Pew Internet Project? Click here to take this quick quiz and find out. Also provides an overview of the ten technology typologies and key characteristics of each.
GlobalSpec offers online advertising programs for B2B companies targeting the engineering, technical and industrial communities.
Bountii is a price search engine focused on electronics products.
Source: Techcrunch
NetShelter Technology Media is a technology focused ad network that claims to reach more that 30 million technology buyers in six categories including 'tech enthusiasts' and 'hard core gamers.'
The Retail
It provides a place for retailers to research new technology trends, see what other retailers are looking at, or engage vendors in anonymous conversation about products and services, on their terms, without being bothered by sales calls.
The Retail Trade